With the solar industry booming in 2021, I was tasked with developing a brand awareness campaign that helped SunPower stand out from the crowd. Which led to the question—what do you really save with solar? True, you can save more money with better solar. But you can save more than just money with SunPower. Save time, save fossil fuels, save yourself the hassle of losing power in a grid outage—with the world’s most efficient solar + storage, you don’t have to choose.

Art Direction: Ashley Giovannitti
Video Editing: Matt Warner